Executive Summaries

Many readers decide on a business within the first two pages. We distil your business plan or pitch into a two-page executive summary that states the opportunity, your model and what you are asking for, clearly and quickly.

Who it's for

• Founders who need a short document to send before a meeting
• Businesses applying to funding programmes that request a summary
• Owners with a long plan that busy readers are unlikely to finish

What you get

• A two-page executive summary drawn from your plan or pitch
• A clear statement of the problem, your solution and your market
• Your business model and key figures summarised
• Your request, such as investment, a loan or a partnership, stated plainly
• A revision round after your review
• The final text delivered in an editable document

What we need from you

• Your existing business plan, pitch deck or draft
• Time for a short interview to confirm priorities
• Financial figures where relevant, such as revenue, costs and funding required

How it works

1. We review your plan or pitch and note the key points.
2. We confirm with you who the summary is for and what you are asking for.
3. We write the summary and send it for review.
4. We revise and deliver the final version.

Why LaunchPad

• Written to be read in a few minutes, with the key points up front
• Consistent with your full plan and figures
• Can be ordered alongside a business plan or pitch deck content

Frequently asked questions

I do not have a business plan. Can you still write a summary?

We need enough material to work from. If you have no plan or pitch, business plan writing may be the better starting point.

Can the summary be tailored for different readers?

Yes. Tell us who you are approaching and we write for that reader. A version for a different audience can be added to your quote.

Is design included?

This service covers the writing. We can advise on design if you need a finished document.